This module focuses on sales call scheduling and routing for organizations with field salespeople. It addresses how to collect and stage the data you'll need to do route planning, and to optimize scheduling and routing for your salespeople. It provides a routing optimization framework that ensures effective route planning and integrates geospatial data to create visualizations of route plans. Lastly, the module incorporates a case study that offers a practical application of these ideas.

The module is intended for sales and sales operations leaders, and it's also beneficial for first line sales managers and salespeople. Organizations that will find this course useful or those with a mature or scaling customer base with many existing customers.

Enroll in the Course

Use your Sales Management Association member email to enroll in the course, using the form below.

If you are already an Associate, Individual, or Corporate member, you will be automatically enrolled at no cost.

If you are not yet a full member of the Sales Management Association, the single course fee is US$60.00. Enrol with your email here, and you'll be sent payment instructions.

Learn more about full membership.